Tips for Merchants, Awin’s New Partnership and More3 min read

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Affiliate Roundup: Tips for Merchants, HillTopBazaar Launch, and Awin’s partnership with Taboola

We collected the best tips for merchants on working with affiliate partners. Meanwhile, a new affiliate tracking platform emerged. All this and more in this week’s Affiliate Roundup!


Best Practices, Explainers, and Predictions

Back to School (and the Office) in a Slightly Back to “Normal” World

CJ’s tips on back-to-school and back-to-work promotions and publishers.

Source: CJ Junction


How to get your product into commerce content programs (start by thinking like an editor)

Impact’s tips on working with content commerce partners.

Source: impact


Affiliate partner types: what you need to know

A collection of common affiliate partner types.

Source: Acceleration Partners


Affiliate Tracking Issues – Impact on Performance and Solutions

A roundup of common affiliate tracking problems.

Source: AM Navigator


M&A, New Entrants and Features

Assembly Acquires Refersion, a Leading Affiliate and Influencer Management Platform

E-commerce technology company Assembly acquires network Refersion, which notably powers Shopify affiliate programs.

Source: Cision


HillTopBazaar Launches New, State-of-the-Art Affiliate Marketing Platform

New affiliate tracking platform HillTopBazaar announces its launch.

Source: HillTopBazaar


Taboola Partners with Awin to Assist Publishers in Diversifying their Traffic Acquisition Strategies

Not a partnership announcement that we expected. We are curious to see how this plays out.

Source: ExchangeWire


Case Studies, Profiles, and Awards

Awin Talks: How SYYCO responded to the travel slump

Awin’s podcast case study on UK agency SYYCO’s pandemic response.

Source: AWIN


Events, Webinars, and Podcasts

Investment leaders to discuss future of the affiliate industry on August 18th.

Martech Record hosts another webinar on investment in the affiliate space.

Source: Martech Record


Affiliate Adjacent

Creators can now monetize their expertise on Quora

This is not quite an affiliate program, but it’s worth noting that Quora — like Pinterest and Instagram — is improving monetization opportunities for creators.

Source: TechCrunch


If you have an affiliate industry story to share, let us know!


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