Fisher-Price’s New Animation Encourages Family Togetherness1 min read

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The Toy Story and The Lego Movie </em>films celebrate the power of play and the connection kids have with their toys, effectively using animation to bring their imaginations to life. A series of spots from Fisher-Price and Wieden+Kennedy Portland taps into some of that same magic to build on the brand’s “Let’s Be Kids” message with the latest encouraging family playtime.

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